Social Media

Over the past 10 years, I have developed an expert social media marketing strategy based on content marketing:  the sharing of inspiring, educational, helpful content on social media to build a network and brand.

Content marketing is 4x more successful than other marketing approaches. It is part of a greater system which includes search engine optimization, advertising, email marketing, and website development. It relies on the use core values that speak to the heart of the audience, and builds a relationship with people based on shared values. These values are depicted within the language and feeling evoked by your brand imagery, messaging, and voice.

Our branding and envisioning workshops are especially helpful for creating a content marketing plan.

Below are examples of social media marketing successes as well as educational handouts for your own learning and growth.

Social Media Handouts

Social Media Webinars

View on YouTube.

Kalamali Social Media and Marketing Education Videos on YouTube

Facebook

From 0 to over 30,000 likes in one year for the Finding Happiness Movie. Use of happiness content marketing strategy and less than $500 per month budget for advertising.

finding-happiness-facebook

From 9,000 (mostly India) to over 44,000 likes in one year using content marketing strategy. For the worldwide spiritual organization called Ananda.

ananda-facebook.png

Pinterest

Most popular Beginners’ Pinterest lecture on YouTube:

pinterest-youtube

Pinterest follower accounts built up to over 500 followers without paid advertising in one year:

YouTube

Increased subscribers by 2,000 in one year for Ananda, worldwide spiritual organization. Including SEO, revamped playlists, and income-generating features setup.

Screen Shot 2017-07-23 at 8.11.01 AM.png

Twitter

Managed nearly 40,000 followers Twitter account for Spiritual Teacher, Paramhansa Yogananda.

Screen Shot 2018-04-11 at 10.04.29 AM.png

Instagram

Four-month-old Instagram account with no paid advertising.

For Joy We Live Instagram